Tuesday, January 22, 2008

2008 Olympic Torch Designed By Lenovo



There you have it, the most good looking Olympic Torch I have ever seen. Granted I haven't seen every single Olympic Torch but I have seen the last 4. This by far is the most beautiful. Funny thing is, a PC manufacturer designed the torch. Lenovo is best known for its Thinkpads which used to be IBM's computer business. If you recall, Thinkpad designs aren't anything to write home about so it comes as a surprise their torch beat out 300 others. Lenovo designers took 10 months to design the torch. They wanted it to symbolize the design language inherent to China. It resembles a rolled up scroll and when looked on from top down, appears to be the very familiar stylized cloud design seen in Chinese art. To top it off, the torch is red lacquer with gold accents, colors that have traditionally symbolized luck and royalty. They've named the torch "The Cloud of Promise". Lenovo says they wanted to create a modern design, streamlining it making it one of the lightest Olympic Torches ever created at only 2 lb.

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